JANUARY 2023

YOUR DONE-FOR-YOU SOCIAL MEDIA PLAN

(Well, we did about 90% of the work!)

FEED CONTENT

Here’s where you can grab your feed, reels and story content for this month. We don’t recommend posting every day, but picking and choosing 3-5 post per week that you believe best fit your personal brand and will resonate most with your audience. 

To make the content feel more unique to your personal brand, customize the graphics in Canva or swap in lifestyle photos of you. We give you “grab-and-go” content for the busiest days, but YOU are the only thing that is wholly unique about your brand, so it’s important not to skip this step! 

If you want to mix things up even more, head to our Template Library to grab graphics for your property posts, market updates, testimonials and more. And if you want to mix and match photos with captions, our Stock Photo Library is always full of fresh, seasonal content and home interiors for you to use. 

JANUARY 1

Your January Home To-Do List ⬇️

Happy New Year, _____ [City Name]!

You’re probably celebrating 2023 right now, but I couldn’t let the day get away without sharing my monthly home to-do list.

Here’s what to tackle this month:

❄️ Make a list of home projects you want to get done this year.

❄️ Pick a room to refresh (think: new paint colors, throw pillows, or anything else you can swap out).

❄️ Pack away the Christmas/holiday decorations.

❄️ Restock your home office with new supplies and accessories.

❄️ Clean out your pantry (it’s time to say goodbye to that Cream of Chicken soup that expired in 2018!).

❄️ Donate or consign clothing you haven’t worn in over a year.

❄️ Plan a winter or early spring getaway.

❄️ Buy fresh flowers for your home.

❄️ Wipe down kitchen cabinets and hardware.

❄️ Wash bedding, blankets and comforters.

But don’t even THINK about doing any of this today! Instead, cozy up with your family and friends. The to-do list can wait until tomorrow!

What would you add to the list? Let me know in the comments!

JANUARY 2

I almost didn’t post this. 👇

But I need some accountability, especially when it comes to my home-based New Year’s Resolutions!

So today, I’m sharing my 2023 home goals.

1. Keep the clutter at bay

Each month, I’m going to do a quick clutter check and trash or donate anything I don’t need or use on a regular basis.

2. Deep cleaning

Every 3 months, I’m plan to spend a weekend deep cleaning. And I really mean deep cleaning! Dust those light fixtures, ceiling fans, and baseboards! And this year, I’m hiring a professional take care of my carpets, rugs, and upholstery.

3. Safety first

Did you know it’s recommended to check on your smoke detectors every month? Until I started working in real estate, I sure didn’t! This year, I’ve set a reminder to make sure my smoke detector and security system is in working order.

That’s it for me! Do you have any home-based goals or resolutions? Let me know in the comments!

And if you need some recommendations for cleaning professionals or professional organizers, shoot me a DM. I’m happy to help!

JANUARY 3

The shift in the housing market this year has many asking: “will there be a wave of foreclosures hitting the market?”

Although you might see headlines that report rising numbers of foreclosures, consider the context! During the pandemic, there was a nationwide foreclosure moratorium. Once that was lifted last year there was an uptick in foreclosure activity. Now, data from the New York Fed shows there are fewer foreclosures happening today than before the pandemic.

During the last housing market crash, between 2006 and 2014, about 9.3 million households went through foreclosure, gave up their home to a lender or sold in a distressed sale. This was, in part, due to relaxed lending standards (aka: people bought homes they could not actually afford).

Today, new lending standards have led to more qualified buyers and fewer homeowners are behind on their mortgages. Homeowners today have enough equity to sell their homes instead of resorting to foreclosure. Because home prices have been increasing since 2020, many homeowners have more equity than they even realize.

So, don’t let the headlines scare you! If you have any questions about anything you’ve read, my inbox is always open!

JANUARY 4

Let’s get social!

I think it’s safe to say that most real estate agents enjoy being social–and I can’t say that I’m an exception to that rule.

I LOVE getting to know my clients and my community, and social media is a great way to do just that!

Here are a few other reasons social media is important to me:

➡️ It allows me to connect with you in a fun, casual way (no cold calls over here!).
➡️ It helps me share important real estate and community news.
➡️ It helps me learn from and network with other Realtors and small business owners.
➡️ It’s entertaining! I’m kind of addicted to scrolling reels, especially _____ and _____ reels. [fill in your favorite type to binge, i.e. “funny dog videos and home organization hacks”].

Social media is such an important part of what I do, and I couldn’t do it without your support!

So if you ever see a post here on my page that you love, share it with your family and friends. It would mean the world to me!

And tell me: what are some of your favorite Instagram accounts? Tag them in the comments!

JANUARY 5

5 Interior Design Trends to Avoid in 2023 👇👇👇

We may be 4 days into the New Year, and word on the street is these design trends are on their way OUT.

But before we get into the nitty gritty, listen up: if you see anything on this list that you love, ignore it! Design is personal, so you do you!

Here’s what to consider kissing goodbye this year when it comes to interior design according to Forbes contributor Amanda Lauren:

1. Open Concept Floor Plans
This trend had its moment in the sun for a long time, but expect to see more closed floor plans in the future.

2. Light-toned Wood
Look for mixed and darker wood in 2023.

3. White and Gray Interior Paint
These very popular paint colors have been used for years to make spaces feel more open and light, but expect to see more creamy neutrals moving forward.

4. Fast Furniture
While affordable, fast furniture doesn’t last. Consider investing in a few quality pieces instead of a ton of cheaper options.

5. Rattan
Speaking of furniture, Rattan has had its moment to shine, but don’t expect this trend to continue.

Now it’s your turn to sound off! What design trends are you tired of?

JANUARY 6

This is what I love about winter in _____ [city name]: _____ [share what you love about winter in your city: i.e. “I’m a total homebody and love a cozy night in” or “while the rest of the country is dealing with snow and plunging temps, it’s finally sleep-with-the-windows-open weather here”].

And even though the hectic holiday season is over for now, there is still lots to do in _____ [city name].

Here’s where you’ll find me!

[NOTE: choose the top 5 that apply to you and delete the rest]

-Getting some fresh air and exercise at _____ [beach/park/nearby ski resort/hiking trail].
-Ordering takeout from _____ [restaurant] and cozying up for a movie marathon.
-Meeting friends at _____ [bar/lounge] for cocktails (try the _____).
-Catching a show at _____ [your favorite theater/opera/ballet/etc].
-Watching the ____ [tag local sports’ team] game at _____ [tag local sports bar].
-Getting out of dodge! We always take a trip to _____ [tag the local tourism bureau of where you go] during the winter!
-Going to the _____ [local winter event/charity gala]. I love to support _____ [tag charity/non-profit organization].
-Visiting _____ [museum]. There’s always something new to see and I could spend hours there.

What’s your favorite winter pastime in _____ [city name]? Share below!

JANUARY 7

Confession! 😬

I still have my Christmas decorations up. And most of them probably won’t come down until February. 😆

[OR]

I took my Christmas decorations down before New Year’s Eve! As soon as Santa heads back to the North Pole, I start packing away the decor.

What about you? Do you like to keep your decorations up as long as possible, or do you look forward to packing everything away until the holidays roll back around?

JANUARY 8

It’s time for Home Buying 101 with _____ [your name]!

I LOVE helping first-time home buyers; it brings me so much joy to walk them through the process from start to finish.

But let’s be honest: buying any home can be overwhelming, whether it’s your first or fifth.

There’s a lot to learn and a *lot* to keep up with as the market is ever-changing.

Today I’m introducing a brand new series called Home Buying 101.

I’ll break down everything you need to know about home buying basics and we’ll have a little fun along the way, too!

Let’s start with the benefits of buying a home. 👇

-You’ll build equity with every mortgage payment you make.
-If you have a fixed-rate mortgage, your monthly payment will never change.
-You can make the home your own (no more following the landlord’s rules!).
-You can turn your home equity into cash if you need to (for example, to make home renovations).
-Uncle Sam loves homeownership — you might get some tax benefits!

And those are only a few of the high-level benefits. There are so many more!

If you’re a homeowner, what is something you wish you knew when you bought your first home? Let me know in the comments!

JANUARY 9

Let’s talk about home buying.

I’m going to tell you what I always tell my buyers: be prepared for the process to take longer than you expect, but be ready to move quickly anyway!

Here’s what the typical steps in a home purchase look like:

1) Find a real estate agent
2) Get pre-approved for a mortgage
3) Determine your wish list and outline “wants” vs “needs”
4) Tour homes that interest you
5) Make an offer on “The One”
6) Schedule a home inspection
7) Set up the home appraisal
8) Finalize your loan
9) Closing Day 🥂

On the quick end of things buying a home could be your reality in as little as 10 weeks. I’m ready if you are — DM me and let’s get started!

JANUARY 10

Do not start the home-buying process until you do this!

I can’t stress this enough: before you head to the Internet to look at listings, HIRE A REALTOR.

Why? Because a Realtor will save you a TON of time (and potential heartache) by helping guide you through the process, from start to finish.

Not only can I help you narrow down the options that will work for you *and* your budget, I can help you set realistic expectations.

Here are 5 other reasons to hire an experienced realtor to buy your home:

1. I know the housing market and our local neighborhoods better than anyone.

2. I’m an expert negotiator who know how to advocate for you throughout the process.

3. I have access to alllll the best experts (think mortgage lenders, home inspectors, title companies, and more).

4. I am a modern realtor: I’m well-versed in using social media to connect buyers with off-market / pre-market properties before anyone else.

5. My job doesn’t end on closing day — I love to help my clients settle in, decorate and even renovate their new homes.

Oh — and get this! You won’t pay anything additional to hire a realtor to help you buy your home.

Veteran homebuyers: what is something surprising that your realtor did when you bought your first home?

JANUARY 11

Don’t skip this crucial step!

Today, we’re talking all about the pre-approval process, which determines what homes you can afford.

What does it mean to be pre-approved?

It means that a certified mortgage lender has checked your credit, employment, and verified assets.

Once they’ve reviewed these things, they can tell you how much money the bank can loan you for your mortgage.

Also, most sellers require a pre-approval letter from a mortgage lender before negotiating with a buyer.

In order to get pre-approved, you’ll need to provide proof of:

✔️ Employment verification

✔️ Proof of assets (cash on hand; the money in your checking or savings accounts, money market accounts, etc.) ✔️ Proof of income (income tax returns)

✔️ A qualifying credit score (usually above 620)

✔️ Personal documentation (government-issued identification)

Once you’re pre-approved, we can begin the home-buying search in earnest!

Drop a “YES!” in the comments if you found today’s lesson helpful. I think I covered the basics, but if you have any questions, feel free to shoot me a DM if you have questions.

JANUARY 12

Okay, friend. It’s time for some tough love: let’s chat about *wants* vs. *needs.*

In a perfect world (and in a perfect market) you’d be able to get everything on your home wish list.

But the reality is, that rarely happens.

That’s why it’s important to determine your wants and needs *before* you begin your home search. This way, you don’t waste your time viewing homes that don’t work for you or your family.

But what’s the difference between the two?

*Needs* are your must-haves. Your non-negotiables. Your can’t-live-withouts.

Examples include air conditioning, enough bedrooms for each member of your family, and location (think: within a certain school district or within a certain radius of your job)

*Wants* are more like things you can live without, but would prefer to have, such as quartz countertops, hardwood flooring, or a separate shower and bathtub.

The thing about your list is that it’s personal to *you.* Your best friend might need a big backyard for her Great Dane, while you might want a smaller yard that doesn’t require a ton of maintenance

So, let’s practice. Share some of your home wants and needs in the comments below!

JANUARY 13

I want to take a moment to be honest with you…

Home buying can be really overwhelming!

You’re making the biggest financial decision of your life and sometimes, you have to make it within the 15-minute window of a showing or open house.

That’s why when I accompany my clients to showings, I encourage you to spend time getting to know the property and deciding if it checks enough of your boxes, while I focus on making sure we ask the important questions:

Logistical: 

-Why is the homeowner selling?

-When does the seller want to move?

-How long has the property been on the market?

-Are there any other offers on the property?

Property-Related:

-Has the seller made any major updates to the property?

-How old are the appliances, roof and heating/cooling systems? Are they in good condition?

-Have there been any foundational issues?

-Has the sewer ever backed up?

-Have there been any leaks or water damage in the property?

Local:

-What are the property taxes?

​-How much do utilities typically cost?

-What is the school district? (even if you don’t have kids in the schools, this impacts resale!)

Bonus Tip: Don’t let yourself get distracted by the seller’s home decor! You’re not buying that Pottery Barn sofa, you’re buying the foundation, the floor plan and the structure. 

Save this post in case you find yourself spontaneously popping into an open house this spring and remember, I’m always just a phone call or text away!

JANUARY 14

This step is a big one! 

Once you’ve found “the one,” it’s time to write a killer offer. 

Because you’ve followed all of my previous steps, writing a great offer won’t be hard! 

You have a pre-approval letter in hand, you’re represented by an agent who is dedicated to help you succeed, and you have thought carefully about your needs and wants. 

Once you find a home that checks all of your boxes, we’re ready!

Even though the market has shifted and conditions aren’t as competitive for buyers as they were a year ago, sellers still have room to negotiate and it’s possible that your offer won’t be accepted right away. 

So here three tips I give my home buyers when it comes time to write a great offer:

1) Be prepared to be flexible. Buyers do have some negotiating power back, but it’s still important to consider what the seller might be looking in terms of earnest money requirements, timeline, and closing date. I’ll always do my best to glean as much information as possible from the listing agent, but flexibility is often key!

2) Partner with your lender. The reason that cash offers are usually more appealing to a seller is because without a financing contingency, it’s a lot less likely that the deal will fall apart. Sometimes an enthusiastic endorsement from a loan officer (via email or even in a video message to the seller’s agent) can reassure the seller that your financing is secure.

3) Consider an escalation clause. If there are multiple offers (and yes, that does still happen, despite what you might hear in the news!) an escalation clause tells the seller that you will pay $X above the highest bid to have your offer accepted. 

Questions about submitting a winning offer? I’ve got the answers and my inbox is always open.

JANUARY 15

Raise your hand if you know the difference between a home valuation and a home appraisal 🙋🏼‍♀️

(And, it’s OK if you don’t! Because I’m here to help you). 

First, let’s talk about appraisals. 

If you’re financing your home with a mortgage (as opposed to paying cash), you’ll want to be sure to negotiate a home appraisal contingency into the sales contract. 

A home appraisal is a process through which a real estate appraiser determines the fair market value of a home. 

It can assure you and your lender that the price you’ve agreed to pay for a home is fair. 

(Appraisals are also often used to determine property taxes, which makes them a requirement in most counties). 

The appraisal contingency protects you because if the appraisal comes in too low to justify the agreed-upon purchase price, then you can walk away from the deal without penalty or renegotiate the terms of the deal with the seller.

The market value of a property is decided by the buyer of a property, based on what they think the price of a property should be and, most importantly, what they are willing to pay for it. 

Oh — and here’s a bonus tip! A home appraisal is not the same as a home inspection. Yes, the appraiser does assess the home’s condition, but only for the purposes of arriving at a valuation.

Questions about market value. vs. appraised value? Drop me a message anytime and I’d be glad to answer them!

JANUARY 16

This is where the rubber meets the road! 

Today, I’m spilling the beans on all things home inspections. 

After the seller accepts your offer on a home, it’s time to schedule the inspection. 

This involves a certified home inspector thoroughly reviewing the property to identify potential problems (structural, electrical, plumbing, safety and more). 

Your inspector should be experienced and reputable, but the good news is that I have a trusted list of inspectors to choose from. 

Inspections can take a minimum of 2-3 hours, depending on the size of the home, and buyers are typically in charge of the bill. The cost usually ranges from around $250-$375.

After the inspection, the inspector will provide the seller with a detailed report, which usually includes recommendations, photo and sometimes video.

Once you receive the report, we’ll chat about it and decide how to proceed. A home can’t “pass” or “fail” an inspection, but if the inspector finds major issues, we’ll need to negotiate repairs (or a price reduction) with the seller.

Do you have any other questions about home inspections? If so, drop them below or shoot me a DM!

JANUARY 16 MLK DAY

Honoring the life and legacy today of Dr. Martin Luther King Jr. Thank you, Dr. King, for all of your contributions 🖤

JANUARY 17

The magic words: “clear to close.” 

One of the last steps in your home purchase before closing day is to finalize your loan.

But before we do that, let’s back up and review what you can expect from your lender. 

The mortgage process is different for every buyer, but can usually be broken down into the following steps: 

-Pre-Approval 

-Home Shopping

-Mortgage Application 

-Loan Processing 

-Underwriting 

-Closing

Once you’ve been pre-approved, and have an accepted offer, the process generally takes anywhere from 30-45 days and involves a thorough evaluation of your credit history, income, assets and documentation. 

Once everything is in order and your application has been processed, the mortgage underwriter will approve the loan and your lender will issue a “clear to close.” Now, it’s time to schedule your closing date. 

In just a few more days, you’re going to be a homeowner! In most cases, there’s just one more step: stay tuned for what to expect at your final walk-through.

JANUARY 18

I’ll just come right out and say it: your final walk through might be the most important thing you do before you close on your next home!

It’s a simple step, but it’s a big one! 

When you’re buying a home, the final walk-through is your last chance to see a house before closing day. 

The way a walk-through typically works is that you’ll go room-to-room with your agent, and possibly the seller’s agent, to ensure that the home is in the agreed-upon condition. 

Here’s what to look for at a final walkthrough:

-All household items included in the purchase are still present (i.e. major appliances, window treatments). 

-Any agreed-upon repairs have been completed, as negotiated after the inspection.

-All major systems are in working order (plumbing, electric, HVAC).

-Condition of the home is the consistent with the last time you saw it.

-Any new damage, stains or problems. 

-Exterior damage, such as new cracks or pest issues.

If you find an issue during the walk-through, call it out immediately. While most issues aren’t dealbreakers, we might need to renegotiate the terms of the purchase agreement with the seller.

Questions about this step in the process? Message me anytime! 

JANUARY 19

We finally made it…closing day is here! 🥂

Closing day is definitely an occasion to celebrate…but first, you need to get through the actual closing and paperwork involved. 

On closing day, you’ll become the official, legal owner of the property that you’re purchasing. 

The closing involves transferring funds from escrow, paying the mortgage and title fees, and updating the deed of the house to your name. 

Basically, come closing day, you and the seller sign all the necessary papers to officially seal the deal. 

Yes, it’s a LOT of paperwork.

Here’s what you should bring to your closing: 

-Closing paperwork

-Cashier’s or certified check for closing costs

-Photo identification 

-Proof of homeowner’s insurance

-A pen — you’ll be signing your name a lot!

Once you’ve signed the papers, paid the seller and paid your closing costs, it’s time to pick up the keys and pop the bubbly! 

Whew! We have covered a lot of ground over the past few days, but hopefully now you’re feeling ready to tackle the home-buying process head-on. 

If you’re thinking about making a move this year, it’s a great time to start your search (before the spring rush!). Drop me a message anytime and we can schedule an initial chat.

JANUARY 20

Don’t do these 5 things during the home buying process! 👇

There’s nothing worse than having to tell a prospective home buyer that the purchase fell through in the 11th hour. 

It’s downright heartbreaking! 

So, in an effort to save you a lot of heartache (and time …and money …) here are 3 things NOT to do when buying a home. 

1. Don’t…buy a car

Taking on new debt (such as an auto loan) will lower your credit score since there won’t be any payment history associated with the purchase. This rule also applies to opening new lines of credit! So, until you close, just say “no!”

2. Don’t…change jobs

Mortgage lenders will verify your employment before they approve your loan, and they look for stability–*at least* 6 months of employment is preferred. 

3. Don’t…miss bills

Paying your bills on time improves your credit score. If you can’t consistently pay your bills in a timely manner, consider waiting to buy a home.

4. Don’t…loan money (or cosign a loan)

It’s awesome that you want to help a friend or family member who has fallen on hard times, but if you’re in the market for a new home, wait until closing day to loan them a significant amount of money or cosigning a loan.

5. Don’t…ghost your realtor

Things can change really quickly during the home buying process, so stay in touch with your Realtor to ensure you don’t miss important information that could affect your purchase. 

My last piece of advice? Hire a Realtor (and mortgage lender!) you can trust to help you through the process. So much goes into buying a home, so you shouldn’t go it alone! 

If you’ve purchased a home before, what advice would you give to a new homebuyer? Share it in the comments! 

JANUARY 21

3 ways to make a small space feel larger ⤵️

If you’re struggling to make your small space feel light, bright and more open, let me help! 

These simple tips can help any space feel instantly larger:

1. Clear out the clutter 🧹🧹

You’d be surprised how open and airy your space will feel after you eliminate unnecessary items and clutter. 

2. Choose lighter paint colors 🎨🎨

A lighter paint color instantly opens up a smaller room. But that doesn’t mean you have to use white or gray? A beautiful, creamy neutral works well, too! 

3. Utilize mirrors 🪞🪞

This trick has been used for decades because it works! Mirrors make any room feel larger and more open – just don’t go overboard (yes, we’re talking about mirrored closet doors – let’s leave those in the ’80s). 

🏡🏡🏡

There are definite advantages to living in a smaller space–there’s less to clean and less to furnish! But that doesn’t mean you have to feel cramped and cluttered. So follow these tips to help make your home look and feel larger. 

And tell me: are you making any home improvements this winter? Share them with me in the comments!

JANUARY 22

I just have to get this off my chest. 👇

I hate winter. There, I said it. In fact, I’m counting down the days until spring. (There are ______ days left, just in case you want in on the count-down).

OR

I know I’m crazy, but I LOVE winter. To me, there’s nothing better than snow days, fireside chats, and long nights.

What about you? Are you a big fan of winter, or are you ready for warmth? Let me know in the comments!

JANUARY 23

I’ve got my EYES on the PIES!

It’s National Pie Day, and today I’m sharing local spots that will satisfy any sweet tooth. 🥧  🍰 🧁

1

2

3

4

5

[List out your favorite local dessert shops, bakeries, etc. Tag them if they’re on Instagram].

Be sure to stop in one of these *sweet* shops the next time you’ve got a sugar craving!

Now tell me: what’s your favorite pie flavor? Mine is definitely _________.

JANUARY 24

You’re building a brand new home and you can choose three of these amenities: tell us in the comments which you would pick!

JANUARY 25

How to keep your pipes from freezing (and what to do if they do freeze…)

Now that we’re in the thick of winter, I thought I’d share a few tips for keeping your pipes flowing smoothly during the colder months. 

To prevent pipes from freezing…

1. When freezing temps are forecasted, let cold water slowly drip through faucets served by exposed pipes. This is especially important if your kitchen sink is on an outside wall of your home.

2. Wrap your pipes, especially those in an unheated garage or attic, with heat tape or thermostatically controlled heat cables. 

3. Open kitchen and bathroom cabinet doors to help warm circulate around those pipes. You could also position a space heater near your open cabinet.

If your pipes *do* freeze, here are a few extra tips… 

1. Keep the faucet open so that thawed ice can escape the pipe. 

2. Apply heat to the frozen pipe using an electric heating pad, hair dryer, or portable space heater. You can also use a towel soaked in hot water. Do NOT use a blowtorch, kerosene, or propane heater!

3. Call a plumber who can use a special device to thaw your pipe slowly. If they thaw too quickly they may burst.

Finally, if you think you have had a pipe burst (and you’ll definitely know it, because water will be rushing from the ceiling!) turn your water main off and call a plumber immediately. 

Did you find these tips helpful? If so, drop a “YES!” in the comments! Or, better yet, share your favorite cold-weather home tips in the comments!

JANUARY 26

Did you know this about me?

A few years ago, I really got into _____ [a hobby you were interested in], and I loved it! 

There was nothing better than _____ [explain why you loved this hobby/activity.]

And since January is National Hobby Month, I’ve decided to pick it back up! 

Lucky for me, _____ [store/service provider that specializes in your hobby] is right around the corner to help me out! 

I’m also considering adding _____ [another hobby you’re interested in] to the list. 

Research shows that hobbies can improve mood and reduce stress and depression, so consider adding a hobby to your routine in 2023!

What are a few of your favorite hobbies, or what’s something you’d like to give a try? Let me know in the comments!

JANUARY 27

Can we skip to the good part?

And by “good part” I mean SPRING! 

While the holiday season is typically slower, the spring real estate market kicks off after the Super Bowl and usually brings with it new patterns and trends.

So what does this mean in 2023? Here are a few things experts are predicting: 

1) New construction is making a comeback. 

Now that the price of lumber and other building materials are leveling off, builders are constructing “inventory homes” also known as “spec homes.” These properties are move-in-ready, and built with finishes that appeal to a broad range of buyers. After several years of low inventory, this is a welcome change!

2) Home prices will increase, but at a slower rate. 

Realtor.com says that home price growth is expected to continue slowing, dipping below its pre-pandemic average to 5.4% for 2023. 

3) Mortgage rates will hover around 7%. 

Because of the uptick in rates, buyers will have less buying power in 2023. Affordability will outweigh many other search criteria, as buyers will get creative to find their perfect home, whether it means searching in different areas or pooling resources with family and friends to build equity. 

If you’re thinking of making a move this spring, reach out via DM or drop me an email anytime if you’d like to have an initial conversation!

JANUARY 28

This stat is SHOCKING! 🤯

According to Experian, fraud complaints increased nearly 20% in 2022 (more than 5.8 million complaints).

And if you’re planning to buy a home this year, the *last* thing you want to worry about is identity theft. 

In honor of Data Privacy Day, here are 4 ways to protect your identity during the home buying process:

1. Find a Trusted Lender

Your mortgage lender will have access to all (and I mean all) of your financial information, so it’s important to use someone you trust. Lucky for you, I work with the most trusted lenders in the business! 

2. Make Sure Security is a Priority

Once you’ve nailed down a few lenders, ask them about what steps they take to protect their clients’ information. Who can view the information you provide? Are their networks secure? 

If potential lenders can’t answer these questions easily, find someone else. 

3. Lock Down Your Devices

Make sure any device connected to the Internet is password protected, and that the software is up-to-date, which can prevent hackers from stealing your info. 

4. Use a Credit Monitoring Service

It’s vital that you monitor your credit during and after the home-buying process. Use a credit monitoring service that can alert you to potential fraud. 

Bonus Tip: An experienced Realtor can also provide you with extra security tips to employ throughout the process! 

Are you planning to buy a home in 2023? YES or NO?  👇

JANUARY 29

Don’t let winter give you the blues!

Winter doesn’t have to be dark, drab or dull. Here are a few ways to brighten and lighten your home.

1. Let the outside in. 

Studies show that sunlight can help improve mood. If it’s too chilly to get outdoors, open your windows wide and let in plenty of light. Removing your window screens can also help let in more sunlight (and give you the opportunity to wash the screens once a year, too!). 

2. Embrace the coziness. 

Don’t let those cozy vibes slip away with the holiday season! Switch on the fireplace, make a warm drink and enjoy _____ [watching the snow fall/the fact that it isn’t 110 degrees out].

3. Buy fresh flowers. 

There’s nothing like a beautiful, fresh bouquet to brighten up a room. Fresh flowers add a pop of color and life, so set them out wherever you spend the most time (kitchen, living room, home office). 

What do you do to combat the winter doldrums? Share your ideas in the comments!

JANUARY 30

We’ve talked a lot about home buying this month…but don’t worry, I didn’t forget my sellers!

Over the next few weeks, I’m going to walk you through all of the major steps in the home selling process so that once it’s time to put that ‘for sale’ sign in your yard, you’re set for success! 

And as we do that, you might start thinking, “Wow _____ [your name], you make it sound so easy. Should I try to sell my home myself?”

🚫 Spoiler alert: don’t do it! 🚫

When you hire a trusted real estate professional (it’s me!), here’s what I’ll do for you: 

… Market your home. I’ll not only use social media, the MLS, and other traditional avenues, but also my large network of other agents and interested buyers. I also know how to write a killer listing so that potential buyers will come running when your home is listed.

… Negotiate on your behalf. I know how this works, so I can negotiate offers that will get you top-dollar for your home. 

… Analyze market trends and price your home. 

… Stage and prep your home for sale.

Most importantly, I’ll be your counselor! The home selling process can be stressful and overwhelming, but I’ll be there every step of the way to guide you.

If you’re ready to sell, reach out! I’m happy to chat with you — no strings attached!

JANUARY 31

🎶 Keep it cookin’ in the pot, now you’ve got hot choc-o-late! 🎶

It’s National Hot Chocolate Day, and I can’t think of a better pick-me-up on this cold day! 

Here are my favorite places to grab a not only a cup of hot chocolate, but all sorts of warm beverages, in [city name].

1.

2.

3.

Now let’s get down to business: whipped cream or marshmallows on your hot chocolate? Tell me below 👇🏼

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